The Factory

Where we work

Located in the National Capital Region (Delhi), our factory covers an area of 8,000 square feet and houses several high-end machines.  

These include single and double needle Brother sewing machines, five-thread Brother overlock machines, Pegasus four-thread overlock machine, flat lock Pegasus machines, Hashima fusing machines, Collar and Cuff die cutting machines and trimmer edging machines.  The factory also houses feed-of-the-arm machines for making sleeves and trouser legs, Kansai special machines for making plackets and attaching belts and, buttoning machines.

We ensure the strictest quality control measures and provide in-house washing and finishing facilities for both woven and hosiery garments. We have boilers and steam press tables.  In addition, if required, we have the cability to double our production capacity.

We have specialised areas for every step of the process: fabric storage, cutting, accessories, embroidery, stitching, finishing and packing. 

 

Note:  Click on each image to go through the individual stack of photos

How we work

Our capabilities extend from participation in the design conception, to sampling and production (pattern and fabric cutting, printing, dying, embellishment, embroidery, stitching and finishing).

Most members of our core team have been with us for over 10 – 20 years. Among others, these include 4 masters each of whom have their own specialty – cutting, pattern development, sampling and production.  In addition, we have an embroidery design master in charge of a group of 30 artisans who specialise in intricate hand embroidery.  Our team also includes a finshing expert who leads a specialised team.

Something to mention here is that over the years, we've collected thousands of patterns, so it’s likely we already have what you need but if we don’t, we’ll make it from scratch.

India has a rich tradition of craftsmanship, and we have dedicated artisans, or kaarigars, who develop complex embroideries and work in-house.  While they are highly skilled in following designs presented to them, they’re often instrumental in providing creative insights based on their years of experience.  We are constantly innovating (while preserving) age-old techniques to develop contemporary designs.

We’re proud of the wide range of fabrics we can source and how we treat them.  We employ dyers dedicated to our specifications and only use safe and friendly dyes.  In addition to our strong local supplier network, we have dedicated looms for fabric development run by artisans in villages across North India with whom we’ve worked since our inception.

our showroom, and trial room, stocked with beautiful creations.
our showroom, and trial room, stocked with beautiful creations.
our showroom - where most of the design development happens.
our showroom - where most of the design development happens.
a quick jaunt up to the first floor...
a quick jaunt up to the first floor...
where the magic happens - our factory.
where the magic happens - our factory.
the management - Indu, Kalindi, Suchit and Sumit
the management - Indu, Kalindi, Suchit and Sumit
the core team - Rizwan, Azimuddin, Raju, Suraj, Mustaquin, Deepak and Rana
the core team - Rizwan, Azimuddin, Raju, Suraj, Mustaquin, Deepak and Rana
the cutting, based on the patterns.
the cutting, based on the patterns.
marking the fabric for cutting in our dedicated cutting room.
marking the fabric for cutting in our dedicated cutting room.
Suraj, our sampling master works on developing all the patterns - the foundation of well contructed garments.
Suraj, our sampling master works on developing all the patterns - the foundation of well contructed garments.
steam press, to give the final touch before the garments are sent for packing.
steam press, to give the final touch before the garments are sent for packing.
the busy, busy stiching room.
the busy, busy stiching room.
'addas', or embroidery frames, fill up the room where artisans work to develop stunning hand embroidered pieces.
'addas', or embroidery frames, fill up the room where artisans work to develop stunning hand embroidered pieces.
laces, laces - interestingly, we once used leftover laces to make fabric for a top.
laces, laces - interestingly, we once used leftover laces to make fabric for a top.
silk bandhini - in this process, fabric is tied and dyed, resulting in beautiful patterns.
silk bandhini - in this process, fabric is tied and dyed, resulting in beautiful patterns.
our fabric store is a treasure trove of thousands of meters of various fabrics.
our fabric store is a treasure trove of thousands of meters of various fabrics.
a photo print, hand embroidered with swarovski crystals.
a photo print, hand embroidered with swarovski crystals.